Mani Baur â–®

Howdy 👋

Mani Baur - Headshot

I’m Mani, a software engineer based in New York City with over a decade of experience building products that matter.

Currently at Meta, I help advertisers and our platform align on what campaign success looks like, driving incremental revenue while improving conversion outcomes for businesses worldwide.

Previously, I’ve co-founded startups and helped Amazon Alexa seamlessly expand across global markets—each experience teaching me something new about solving problems at scale.

When I’m not building software, you’ll find me flying single-engine aircraft, clicking pictures, experimenting in the kitchen, or traveling to discover exceptional food.

This is my corner of the internet where I share thoughts and experiences from my journey. Want to connect? Reach me at email[at]manibaur[dot]com